Jackpotjoy, will soon launch a new social game called Here Be Monsters, apparently it will be a mix of a social farming and a monster collection game which sounds a bit like the Moshi Monsters craze which has sweeped the nation recently. Jackpotjoy has been working on the game for the last 18 months and plans to launch it in 2013. In addition to this planned new launch the company also announced it will move more into mobile games, one can assume this means real money gaming as they already have a social slots title available via smartphone.
When Facebook announced recently the first real-money gambling game on the social network in the United Kingdom it was Jackpotjoy who got the nod to launch a bingo offering within the site. Jackpotjoy launched a real-money gambling app, Bingo Friendzy, on Facebook some months back.
Noel Hayden speaking at the Social Gambling Conference in London said results have been positive so far. Jackpotjoy are excited by the opportunities for member get member which is offered by being on the facebook platform. As many of us know from our Facebook news feeds and other devices it has many messaging features. If your friend recommends you play a real-money gambling bingo game on Facebook, it makes sense that you are more likely to do it and find it of interest.
Jackpotjoy first tried out Facebook by launching a city-building game, but it did not do so well and ultimately it failed. The more recent Bingo Friendzy game was designed to fit into the Facebook Canvas, the user interface that sits around a Facebook app. The new Facebook game works well from Jackpotjoy’s sttandpoint as well as a users experience because it gives you larger payouts if you play with multiple friends. So players are encouraged to play together. this viral approach leads to notifications going out about how your friends are playing and getting on. Jackpotjoy also created Slot Friendzy, a slot machine game as another addition to the bingo game. One of the challenges of the Facebook platform is it uses real names so Jackpotjoy had to figure out a way to deal with that as gamblers like in many cases to be anonymous . When you’re gambling, you don’t necessarily want everyone in the world to know it. So the app ensures it obtains permission before posting updates such as prize wins and the like.