Welcome back Vic Reeves! What are we talking about? The 888Ladies TV advert of course and how fabulous it is to see the funny man back in his ladies attire bring back the brand/player connection that was lost in the ‘Bingo Superstar’ campaign from this internet bingo site. The advert is amusing, had great background music and generally has the ‘feel good’ factor.
Vic Reeves isn’t the only star of the 888Ladies TV advert, a whole plethora of ordinary women join him ready for their Girls Night In and for many a viewer there will be a moment in the 888Ladies commercial that you can relate to. For me it was the removal of the bra; from one lady through the sleeves of her blouse whilst for Vic Reeves it was a simple ‘twang’ as it was undone.
There are facepacks, a soak in the bath and of course the donning of pyjamas featured in the new 888Ladies TV advert. With funky music throughout the commercial, Atomic Kitten’s version of Ladies Night originally done by Kool and The Gang, the new commercial from this internet bingo brand is definitely going to renew the interest in 888Ladies.
A few changes have been made at the 888Ladies site as well; a revamped pre-buy jackpot schedule and a new looklobby. All of which brings this brand back in line with all the others when it comes to offers, promotions, design and marketing. It really is great to see 888Ladies back where it belongs!
For those of you who haven’t seen the new look 888Ladies TV commercial, here it is: